Sunday, July 12, 2009

Alisa Jacobs, Web 2.0 Produser Looking for a Niche

"In dealing with the future, at least for the purposes at hand, it is more important to be imaginative and insightful than to be one hundred percent 'right'." - Alvin Toffler, Future Shock

This quote, from the opening chapter of Axel Bruns's Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage, is one I hadn't read until this past week. I open this post with it because it illustrates where I've gone wrong thus far as a produser, both in my professional and personal work. I've long been the kind of person who wants to master something before demonstrating it to another person. My father tells a story of my reluctance to begin speaking as a child (no laughter, please) until the day I was sitting on the top of the chest freezer in the garage - I was nearing two at the time, I guess - and asked him, "What are you doing now, Daddy?" And then I was off, chattering away like, well, like I do now, I suppose.

As a professional, I have spoken at a conference on use of virtual classroom technology. I also present occasionally to my colleagues, discussing technologies I've researched, best practices I've recognized, but I am beginning to think that my contributions are not enough. I know that whenever I prepare for a presentation, or ready a job aid to post to our community reference database, I always learn something new. I want to ensure whatever I'm putting up is the best possible content I can offer at the time. This blog is no exception.

The other challenge I think I've run into repeatedly is that I don't have a narrow focus of what I want to contribute. I like Facebook in particular because I can share just about any kind of content. I do like this blog because it has a scope - the exploration of Web 2.0 technologies. But I myself am such a "jack-of-all-trades, master of none" type person that my energy goes in many different directions. I think a cooking blog would be fun, but I also love movies, music, and books. Some people combine topics successfully in their products, but I haven't yet decided how, or if, I want to do that. And yet, if I wait too long, anything I add may be irrelevant.

So, to a certain extent, I'm already a produser - and though I grapple with the pronunciation of that word, I like it: one who uses as well as produces content. I think my current exploration will increase my understanding of these various technologies, as well as help me identify where I want to add my two cents.

3 comments:

  1. Yes, I agree that you are already, to some degree, a produser. I am enjoying reading your blog.

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  2. What you're describing is pretty common, I think. Most people have a bit of what I would call "perfectionist syndrome" lurking within, and it's a good thing as long as you use it to strive for excellence without shutting down or shying away when you know your efforts will be less than perfect.

    I know I've struggled with visibly participating in areas where I don't feel I have sufficient expertise. However, I've also found that no matter how strong my expertise I'll still be challenged by someone and when I just jump in and don't worry about it too much things end up being fine.

    So the question is: Where do you want to jump in? :)

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  3. I was very impressive to know that you are the professional who is making deep contribution to introduce about virtual technologies. Every day there are some changes and innovation. I also feel like I am not the person who updates all changes of rapid innovation.

    I had similar thought as you. When we think of being produser in Web2.0 world, it is hard to focusing on one topic. I totally understand what you mean by “your energy goes in many different directions”. I am expecting how you will combine your interested topics in your produsage !!!

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